Global Field Marketing Manager

Responsibilities

• Own the end-to-end planning and execution of global conferences, exhibitions, and company-hosted events

• Translate product capabilities into compelling booth experiences, demo showcases, and offline storytelling

• Lead booth design direction and coordinate with internal teams and external vendors to deliver a premium brand experience

• Manage the full event lifecycle, including planning, onsite execution, and post-event follow-up

• Partner closely with the sales team to track leads, support conversion, and measure event ROI

• Handle onsite operations across international events, including setup, vendor coordination, VIP hosting, and issue resolution

Requirements

• Bachelor’s degree or above

• Experience in field marketing, conference marketing, exhibition planning, or related roles in technology, B2B, internet, or SaaS companies

• Strong understanding of how technical or software products should be presented in offline environments

• Strong taste in visual presentation, spatial design, and brand experience

• Highly self-driven, execution-oriented, and comfortable with frequent international travel

• Able to stay calm under pressure and respond quickly to onsite challenges

• Preferred: experience independently owning the full end-to-end cycle of international events