Regional VP of Sales - Midwest

Locala is the world’s leading adaptive advertising platform, leveraging consumer insights and location data to increase brand awareness, drive consumers to store, and deliver smarter business outcomes. Our proprietary technology enables local advertising and insights at scale, all while meeting the highest user privacy standards in the industry.

With over 190 employees around the globe, Locala has offices in France, the United States, Belgium, the UK, Singapore, Malaysia, Italy, Canada and Dubai.

About the Role:

We are looking for a motivated and strategic Regional Vice President of Sales to join our growing AdTech organization. This role is ideal for a high-performing seller ready to take the next step into leadership or someone already leading a regional team. This can include first-time managers who are passionate about coaching, building relationships, and driving revenue growth.

The RVP of Sales will serve as a player/coach, leading by example, managing and developing a team focused on driving new business opportunities, growing strategic accounts, and helping brands and agencies leverage our intelligence platform. This individual should bring a strong hunter mentality, balanced with the ability to foster long-term partnerships and mentor top-performing talent.

You must be based in Chicago for this role.

Responsibilities:

• Lead, mentor, and develop a team of (3) sellers to exceed revenue goals

• Identify high growth targets & develop and execute plans to win accounts

• Report weekly on regional performance, wins, challenges, and growth opportunities to VP of West/Central

• Forecast revenue accurately and manage sales performance against quarterly and annual targets

• Salesforce reflects an accurate, well-documented pipeline that doesn't surprise leadership

• Build and maintain senior-level relationships with clients, partners, and key stakeholders in Midwest market

• Collaborate cross-functionally with marketing, client success, operations, and product

• Identify new market opportunities and proactively contribute to overall GTM strategy

• Participate in client meetings, industry events, and presentations

• Foster a positive, collaborative, and high-performance team culture

• Provide market feedback to upper management

• Perform quarterly business and account reviews

• Cultivate and expand relationships with key decision-makers

• Drive client retention and expansion efforts, maximizing revenue from existing accounts

Your background:

• Based in Chicago, with the requirement of travel as needed (approx. 15%)

• 8+ years of experience in Ad Tech/Digital Advertising, with a proven track record in senior sales or regional management

• Strong understanding of programmatic, digital media, data, measurement, or advertising technology

• Deep understanding of the media agency landscape in Midwest, particularly in the Chicago market

• Strong existing relationships with key decision-makers at media agencies and brands (Tier 1 & Tier 2)

• Demonstrated ability to open doors and initiate strategic conversations with high-value prospects

• Proven success in closing complex, strategic deals and building long-term client partnerships

• Proven track record of meeting or exceeding revenue targets

• Excellent communication, presentation, and relationship-building skills

Key Qualities:

• Strategic thinker with strong problem-solving skills

• Resilient and adaptable in a fast-moving and evolving industry

• Collaborative leader with a team-first mindset with low ego; shares best practices and supports colleagues and team

• Solution-oriented with a consultative approach to client challenges

• Strong communicator comfortable presenting to internal leadership and external clients

• Detail-oriented with strong follow-through and organizational skills

• Market Curiosity - Stays up to date on industry trends and market perspective that build client credibility. Shares market intelligence to help inform team

What we offer:

• Medical, Dental & Vision Insurance - 100% paid for the employee-only, 80% for dependents

• 401k with Company Match

• Paid Parental Leave

• Paid Vacation, Sick Time & Holidays

• An engaging company culture, a great work environment and training & development

Salary range:

• Base salary for this role is $150-175K, with a competitive compensation package

• Actual compensation will vary depending on a candidate’s location, qualifications, and experience. We review our compensation data regularly to ensure we remain competitive.

Why join Locala:

• Work with a proprietary tech stack to reshape digital and mobile advertising.

• Join a profitable, independently owned, and management-run business.

• Directly influence strategy and drive real results in a fast-growing market.

• Thrive in a dynamic, collaborative culture with strong employee retention.

• Accelerate your career with significant upside and exposure to global brands and clients.

About Our values:

• Care: We are fair to all. We act transparently, responsibly and sustainably towards people and the planet.

• Invent: We take risks and put ourselves to the test. Our products are unique and challenge the status quo.

• Succeed: We help you succeed. We set the bar high, work together and commit to delivering an outstanding product and achieve excellence every single day.
  

Our corporate social responsibility (CSR) is an integral part of our culture and global strategy: purchase of refurbished computers, partnerships with Noos and Ecotree, energy efficient offices, donations and engagement with charities and a Global DE&I committee (Diversity, Equity and Inclusion).

At Locala, we are committed to diverse and inclusive hiring and to promoting equal opportunities throughout our processes and beyond. Our offers are open to everyone, regardless of origin, gender, religion, disability, etc. Do not hesitate to apply!